iPourIt | The Nation's Leader in Self-Pour Beverage Dispense Technology

Keep your customers safe

We’re proud to introduce the new Touchless Tap Key. With built-in RFID and easy-to-use design, it pairs perfectly with iPourIt systems to create a safe and sanitized self-pour experience.

See The TTK In Action

Know your numbers

We go beyond simply measuring the number of ounces flowing for each pour. Our systems track not only your inventory (exactly how much product is in each keg), but also offer powerful reporting and insights on your customer base.

Have it your way

Flexibility is in our DNA and our system is designed to be easily modified to suit your business’ needs. Save wall space with multiple taps per screen (we can even do 5+) or minimize wait time with separate screens for each tap. We’re here to help you choose.

Show ‘em what you’ve got

Our tap screens are industrial grade LCD displays that are purpose-built for constant use. Engineered with iPourIt SMARTS technology, they are “future proof” and allow for easy enhancements, future upgrades and added horsepower.

Get the best in tech

Powered by industry standard networking technology, our systems are hardwired and allow for remote updates and hassle-free plug and play set-up. A single Power Over Ethernet (POE) cable connects and powers each tap, eliminating messy wiring and unnecessary holes in your cooler.

The iPourIt Story

188 million ounces and counting...

It began with a long wait for a beer. And then another long wait. Like millions of other patrons, our founders constantly endured this negative experience at restaurants, bars, and taprooms. They thirsted for a better way.

The iPourIt Experience

Experience the excitement and values of iPourIt from the operator's and patron's point-of-view

How does self-serve beer and wine work? The iPourIt model empowers patrons to make choices, skip waiting, and have fun. It also enables operators to charge for the amount the patron pours while serving responsibly.

Self-Serve Markets

Tasting & Taproom - Casual Dining - Fast Casual - Hospitality - Corporate Office - Urban Living

While iPourIt can be incorporated into multiple industries and environments, we focus on the markets with the highest ROI for the operator. Also, thanks to over 188 million ounces worth of anonymous demographic data, we have identified clear patron personas. This valuable data enables our operators to meet the self-serve needs of their patrons, which increases profit and ROI.

Why iPourIt?

188 million ounces poured … 5,100 taps in operation… 1,422 more taps being deployed … 9.4 million patrons.

iPourIt is North America’s leader in self-serve beverage dispense technology. As the most used self-serve beer and wine system, over 5 million ounces flow through our taps each month, and over 188 million ounces poured since 2012. With 5,100 taps in operation and about $100 million in revenue generated for our operators, we’re proud to be the clear market leader.

We started with iPourIt because it helps us monitor keg levels extremely well, so it saves on waste. It has also been a draw due to having the first one in St. Louis. Most of our traffic is credited to offering self-pour, and we have very high alcohol sales because of it.
Lindsay Reel – Co-Owner of Tapped
We chose iPourIt because the sales team was absolutely fantastic to work with and they do a lot more for us than just the beer technology. iPourIt offered guidance on design mockups, the installation process, project management, and marketing, to name a few. We reached out to four to five companies before choosing iPourIt.

Brady Gaschler – Co-Owner of The Drop
iPourIt gets people trying a lot, talking a lot, and interacting with each other.

Joe Seidensticker – Owner of Oak & Stone (St. Petersburg, FL)
The RFID technology helps to reduce waste and theft and helps my bar stand apart from the conventional. The technology gives my employees more time to speak with customers about our diverse beer selection and food pairings as they’re not having to pour each beer for each customers. The benefits include uniqueness, efficiency and a sense of novelty that customers really enjoy.
Dave Pike – Owner of Barrel Republic
A majority of customers are mesmerized by the concept and how it functions. People enjoy the freedom to get a beer whenever they want, rather than having to wait for a server or bartender. They also really like being able to try just a little bit of many beers, rather than being stuck with a full pint.
Luca Genasci – Owner of AleWorx